Dubai & Riyadh — Headquartered in the UAE

More than
Distribution

Your strategic partner for market entry, growth, and regional execution across the GCC, wider Middle East, and selected international markets.

Dubai & Riyadh — Headquartered in the UAE

More than
Distribution

Your strategic partner for market entry, growth, and brand excellence across the GCC and wider Middle East.

Brands We Work With

Where Strategy
Meets Execution

Metaforce is a regional distribution and market development partner, helping international brands establish, operate and grow across the Middle East and selected international markets.

01

Market Entry & GTM Strategy

We assess market potential and build go-to-market strategies around local demand, competitive positioning, consumer behaviour and channel opportunities.

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01

Market Entry & GTM Strategy

We work with brands to identify priority markets and retail partners, defining product assortments and pricing architecture, and assessing the regulatory and operational requirements for entry. We also consider how products should be positioned and communicated across channels, ensuring the commercial strategy translates into a clear, market-relevant proposition.

02

Financial Partnership

In our primary distribution model, we invest directly in brands by purchasing stock, providing upfront liquidity and establishing a route to market.

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02

Financial Partnership

Our approach connects financial investment with commercial planning, including pricing, assortment, forecasting and promotional opportunities. This keeps decisions grounded in market demand and performance, with a clear focus on building the brand over the long term.

03

Regional Infrastructure

We operate through established regional infrastructure, including a licensed KSA entity with IoR capability, and a central UAE hub supporting our wider operations.

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03

Regional Infrastructure

Our teams in Riyadh and Jeddah work directly with domestic retailers and support local marketplace operations and retail execution. We manage market-specific requirements and coordinate the commercial, operational and compliance considerations that affect how products enter, reach and perform in each market.

04

Operations

Our role is to make a complex regional supply chain work as a coordinated operation, with clear accountability from dispatch through to delivery.

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04

Operations

With operational hubs in the UAE and Saudi Arabia, we coordinate the movement of products from origin to destination, managing import documentation, inbound planning, warehousing, inventory allocation and fulfilment across our markets.

05

Marketplace Management

Our dedicated marketplace team manages brand operations across platforms, combining day-to-day account management with ongoing optimisation.

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05

Marketplace Management

We manage seller accounts, product catalogues, product detail pages, enhanced brand content, storefronts, inventory coordination, fulfilment planning, promotions, sponsored advertising and performance reporting.

06

Retail Execution

We help brands maximise in-store performance through effective merchandising, marketing support, product education and retail execution.

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06

Retail Execution

From fixture installation and staff training to demonstrations, retail campaigns and customer support, we work closely with retail partners to strengthen product visibility, maintain retail standards and improve the customer experience.

Trusted by the World’s
Leading Tech Brands

We represent a curated selection of the most innovative consumer technology brands globally, delivering their products and story to consumers across the Middle East.

Mobile & tech accessories

SMART TECHNOLOGY & WELLNESS

BEAUTY & PERSONAL CARE

Positioned
to Win

The MEA region is thriving — outpacing global market growth. Our deep local expertise and unmatched network of 800+ retail doors means we don’t just open doors for your brand. We break barriers. From flagship electronics retailers to e-commerce giants, we deliver access, visibility, and results.

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Retail Doors
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Cities Reached
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Hubs: UAE & KSA
Xcite Kuwait

People who know
this region inside out

Our team brings together decades of experience in consumer electronics, brand management, and retail across the GCC. We understand the market not just commercially — but culturally. When you work with Metaforce, you gain a partner who is as invested in your success as you are.